Privacy policy

Last updated: 14 April 2025

This Privacy Policy explains how Bauroh Eyewear (“we”, “us”, “our”, or the “Site”) collects, uses, and discloses your personal information when you visit our website, use our services, make a purchase, or otherwise interact with us (collectively, the “Services”).

For the purposes of this Privacy Policy, “you” and “your” refer to any user of the Services, including customers, visitors, or other individuals whose personal information we collect.

Please read this Privacy Policy carefully.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our practices, operational requirements, or legal or regulatory obligations.
When we do so, we will post the updated version on the Site and revise the “Last updated” date. Any changes will take effect immediately upon publication unless otherwise required by law.

How We Collect and Use Personal Information

We collect personal information from various sources to provide and improve our Services. The information collected depends on how you interact with us.

In addition to the purposes listed below, we may use personal information to:

  • operate and improve our Services

  • communicate with you

  • comply with legal obligations

  • enforce our policies and terms

  • protect our rights, users, and business

Personal Information We Collect

Information You Provide Directly

You may provide us with personal information including, but not limited to:

  • Contact details (name, email address, phone number, billing and shipping address)

  • Order information (purchase details, payment confirmation, delivery information)

  • Account information (login credentials and security-related data)

  • Customer service communications (messages, emails, or inquiries you send to us)

Failure to provide certain information may limit your ability to use some Services.

Information Collected Automatically

When you use our Site, we may automatically collect certain information (“Usage Data”), including:

  • IP address

  • browser and device type

  • operating system

  • pages viewed and actions taken

  • referral URLs and timestamps

This information is collected using cookies and similar tracking technologies.

Information from Third Parties

We may receive information about you from third parties, including:

  • Shopify, which hosts our online store

  • Payment processors, who handle transaction data

  • Analytics and advertising partners

All third-party data is processed in accordance with this Privacy Policy.

How We Use Your Personal Information

Providing Products and Services

We use your personal information to:

  • process payments and fulfill orders

  • manage customer accounts

  • provide shipping, returns, and exchanges

  • send transactional communications

Marketing and Advertising

We may use your personal information to send marketing communications or display relevant advertising.

If you are located in the European Economic Area (EEA), this processing is based on our legitimate interest in promoting our products, in accordance with Article 6(1)(f) of the GDPR.

You may opt out of marketing communications at any time by following the unsubscribe link in our emails.

Security and Fraud Prevention

We use personal information to detect, prevent, and investigate fraud, misuse, or unlawful activity.

You are responsible for maintaining the confidentiality of your account credentials. If you suspect unauthorized access, please contact us immediately.

Customer Support and Service Improvement

We use personal information to respond to inquiries and improve our Services, based on our legitimate interest in providing efficient and secure customer support.

Cookies and Tracking Technologies

We use cookies and similar technologies to operate, analyze, and improve our Site and Services.

For more information about Shopify cookies, please visit:
https://www.shopify.com/legal/cookies

You can manage or disable cookies through your browser settings. Please note that disabling cookies may affect Site functionality.

Sharing of Personal Information

We may share personal information with:

  • service providers (payment processors, shipping partners, IT services, analytics providers)

  • marketing and advertising partners

  • affiliates or business partners

  • legal authorities when required by law

We do not sell sensitive personal information.

Third-Party Websites

Our Site may contain links to third-party websites. We are not responsible for the privacy practices or content of those websites. We encourage you to review their privacy policies before providing personal information.

Children’s Privacy

Our Services are not intended for individuals under the age of 16. We do not knowingly collect personal information from children.

Data Security and Retention

While we take reasonable measures to protect your personal information, no security system is completely secure.

We retain personal information only for as long as necessary to:

  • provide the Services

  • comply with legal obligations

  • resolve disputes

  • enforce agreements and policies

Your Rights

Depending on your location, you may have the right to:

  • access your personal data

  • request correction or deletion

  • restrict or object to processing

  • withdraw consent

  • request data portability

To exercise these rights, please contact us using the details below.
We may request verification of your identity before responding.

We do not discriminate against users for exercising privacy rights.

Complaints

If you have concerns regarding how we handle your personal information, please contact us first.

If you are located in the EEA and are not satisfied with our response, you have the right to lodge a complaint with your local data protection authority.

International Data Transfers

Your personal information may be transferred to and processed in countries outside your country of residence.

When transferring data outside the EEA, we rely on appropriate safeguards such as Standard Contractual Clauses approved by the European Commission.

Contact Information

If you have questions about this Privacy Policy, our privacy practices, or wish to exercise your rights, please contact us at:

Email: infobauroh@gmail.com
Address: Achterstraatje 5, 2990 Wuustwezel, Belgium

Bauroh Eyewear acts as the data controller under applicable data protection laws.